You can place a Video block which will hold the URL and thumbnail image for a video that you want to include in your email. At this time, YouTube and Vimeo videos are the only videos that can be used in this block.
Click adds a play button onto the thumbnail, but please keep in mind that the video will not play within your recipients' inboxes—clicking on the video thumbnail will open the video in a new browser/tab on their device.
Adding the Video block
The Video Block is accessible in the Email Designer's 'Content' tab. To add it to your Email Template, drag it into the desired location:
Next, you can supply a YouTube or Vimeo URL in the Content Properties' URL' field. :
This will automatically populate the Title and will generate a preview image for the video within the Email Designer. You will also see some new properties allowing you to adjust the Play Icon:
In the Block Options section, you can adjust the padding and can decide to hide the Video Block when the email is opened on mobile or desktop, or to show it in both contexts.
When you send your email, recipients will see the preview image in the email. When they click the link it will take them to the relevant YouTube or Vimeo page where they can watch the video.
Clicks on the video preview image will be tracked like any other link, with the YouTube or Vimeo URL as the Link URL.
FAQs
Will I see clicks on the video reflected in my statistics?
Yes. Any clicks your recipients make on your videos will be included in your email statistics as other clicks are.
Can I include links to private videos from YouTube or Vimeo?
No. Private videos (those not publicly available to anyone but requiring an invite to view) will not be able to be used in the Video block.
Can I choose which thumbnail displays in the block?
Click will pull in a thumbnail from the video you add, so if you (or a user in your organization) is hosting that video on YouTube or Vimeo, you may be able to select a set thumbnail within YouTube or Vimeo. That thumbnail should then be what is displayed in your email.