With our Content Discovery engine, you can easily search and share articles with your audience based on topics of interest.
Each Interest provides a broad search for a keyword or term within articles that our engine was able to find in the last 7 days. Once an Interest has been set up in Click Social, you can narrow down the search by specifying inclusion and exclusion rules:
- Must Contain Keywords - a list of comma delimited keywords that your article MUST contain.
- Should Contain Keywords - a list of comma delimited keywords that your article should contain. When setting up a new interest, this is the default option.
- Should NOT Contain Keywords - a list of comma delimited keywords that your article should NOT contain.
For each field you can specify multiple matching keywords and narrow it down even further with the following queries:
Field Specifier
You can specify whether a keyword should match a specific field within each article. To do so, prepend your keyword with the field name and a colon, like so:
title: "B2B"
Available field names are:
- title - matches the title only
- body - matches the entire result body text
- excerpt - matches the text body's first 300 characters
Wildcards
To perform wildcard search, use the * symbol. For instance, to search for content that contains "smartphone" OR "smartphones", use the following query:
smartphone*
Groupings
Parentheses allow you to create queries with nested logic. For instance, to search for content that must contain either "information" or "technology", include the following in the "Must Contain" field:
(information technology)
Boosting
Boosting allows you to control the importance of a term in a search. To boost a term use the ^ symbol with a boost factor (a number) at the end of the term. For instance, if you have a search that includes the keyword "AdWords" and want to boost this keyword then use the query:
Adwords^2
To boost a phrase, append the boost modifier after the closing quote:
"content marketing"^10
Fuzzy Matches
To match similar spellings, you can make a term fuzzy by adding a tilde and a fuzzy factor. For example:
~color0.3
This will match both "color" as well as "colour".